Tuesday, August 30, 2005

Narnia



Went to see a movie with the kids yesterday and I saw the trailer for The Chronicles of Narnia movie that will be released December 9. I'm fired up. I put my faith in Christ after watching a movie (The Hiding Place) so I'm passionate about the power of film.

We're beginning to brainstorm about how we can leverage Narnia at our two theater locations. I think we will buy out several theaters and use it as a major outreach opportunity. We'll piggy-back off of the movie with a two-part Christmas series (December 11 & 18) that will play off the biblical undertones in the movie. The timing is perfect because one of the sub-plots in the movie is the spell the White Witch casts on Narnia so that it is "always winter and never Christmas." I love that line!

We'll start showing the trailer in November and encourage NCCers to invite friends. For what it's worth, we believe that church is a tag-team sport. When people come to church they tag me and say "go for it--share what God has put on your heart." When they leave we tag them and say "go for it--share your faith with your friends." We're always trying to find ways to help NCCers invite their friends. I think Narnia is alot like The Passion. It's a unique once-in-a-lifetime opportunity.

Sometimes I think the church is too quick to criticize. We're known for what we're against. I'd rather be known for what we're for. I think this is a great opportunity to capitalize on a great movie with a great message.

6 Comments:

At August 30, 2005 2:50 PM, Anonymous Anonymous said...

AWESOME! This is one of the BIGGEST reasons I go to NCC! It's a place I can invite my friends. And this is another great opportunity. I hope more churches jump on this one!

 
At August 30, 2005 3:29 PM, Blogger Jason Burns said...

We are praying through planting a church in the Atlanta area and hoping to tie our first pre-launch service to the movie.

 
At August 30, 2005 4:01 PM, Blogger Mark Batterson said...

Jason,

Two things:

1) Why not kick off with a "God @ the Box Office" series and make it an annual series each year. Put together a trailer for the series and link your website with direct mail (if you're doing that). Have fun with "Now Meeting @ a Theater Near You."

2) Leadership Journal is doing an article on NCC and theater churches in the fall issues. Might be of interest. We're also thinking about convening a forum for theater churches the day before our Buzz Conference next May. It'd be cool to have you come.

 
At August 30, 2005 6:30 PM, Blogger Jason Burns said...

Mark,
That is a great idea. We are actually debating between a school and a theater in our area to start in. (I am leaning toward the theater.)
I hope I can take you up on your offer!!

 
At August 31, 2005 9:12 AM, Anonymous Anonymous said...

I love the idea! I've been reading through the books for the first since I never read them as child. I am really loving them! I wanted to prepare for the release of the movie in December. I'm definatley up for using it as a major outreach project!

 
At April 05, 2006 5:07 PM, Blogger FeatherIron said...

My blog is inspired by Narnia and Middle Earth. We watched the Narnia DVD last night and I still am awed by the gift God gave C.S. Lewis and what it has done for the world. God is good.

 

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